diana holding
Diana Holding was born from a passion for Moroccan terroirs by its founder, Brahim Zniber
shared and pursued by his wife Rita Maria Zniber, today President and CEO of the Company.
This agro-industrial journey started in 1956, at the stately foothills of the Middle Atlas, on the property of Aït Harzallah. Today, Diana Holding has risen to become one of Morocco’s leading private companies.
Du terroir
aux territoires
Diana Holding has over the years put its mark on Morocco and beyond, through its will of diversifying its activity as well as pursuing an internationalization strategy. The combination of its deep Moroccan roots, alongside its international footprint has enabled the development of an integrated agro-industrial holding, able to adapt to the substantial changes of the sector, as well as to the new constraints of the ecological transition.
Day after day, in our fields, plants, and offices, we create value for our community of customers, partners and shareholders.
Key figures
2nd
largest agricultural
company in Morocco
7th
largest private
group in Morocco
7 000
direct
jobs
8 300
hectares of land in management
350 million
dollars
in sales
Values
Strongly committed to the Kingdom’s economic development, Diana Holding’s credo is based on 3 fundamental values
Commitment
which is expressed through a strong sense of responsibility, a long-term vision and a dynamic momentum on both an individual and collective level.
Sharing
which is translated by the openness towards its environment and implies transparency, exchange, and parity.
Excellence
which is expressed through the quest for performance and the constant desire for improvement.
